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Light & Fluffy egg noodles, a sub-brand of New World Pasta, continues to rank as one of the top selling egg noodle brands worldwide. The objective of the redesign was to align their brand values and tradition with their brand touchpoints.

Light & Fluffy egg noodles

Created by: Bethany Sonefeld

Related projects: Senior, GRDE 310, Packaging, Logo, Website, Mobile, Identity