The pen tool is mightier than the sword

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The new brochure communicates the Kia Soul’s unique personality and positions it as a “blank canvas” ready for a user’s personal touches. The complement application allows users to create their own car, challenge friends to beat their designs, and earn points towards a discount off of their own Kia Soul.

Kia Soul Car Brochure & App

Created by: Brittaney Headings

Related projects: Junior, 2015, Website, Promotion, Editorial, Book